Mementos: the New ITC Luxury Brand!

ITC Hotels is looking to set a new benchmark in hospitality with its new brand called Mementos by ITC Hotels, and as a part of this new brand, the luxury hotel chain has opened its first Mementos property in Udaipur.

Mementos by ITC Hotels is a collection of luxury hotels and resorts that offer the rarest of luxuries: great memories.

Every detail of the Mementos experience is designed to create exquisite moments, unique to each destination and transform them into something truly unforgettable. So that from the time you arrive, till well after you depart, every moment stays with you.

ITC Hotels launched Mementos by ITC Hotels, Ekaaya, Udaipur, as part of its new brand, Mementos in March 2023. Through this new umbrella brand, ITC Hotels will offer bespoke experiences at atypical hotels and resorts characterised by the luxury hospitality chain’s distinctive design, heritage or character, while simultaneously also emphasising on coexisting with the environment and local community.

Located near Udaipur, the stunning Mementos by ITC Hotels, Ekaaya Udaipur is spread over approximately 50 acres, making it perfect for a tranquil and intimate retreat. The resort merges classical elegance with a distinct regional charm that’s reflected in its service, cuisine, and rituals that offer a genuinely immersive experience. The resort has cluster villas with 117 keys, each providing a breath-taking view of the panoramic Aravali range. These villas exude a modern heritage feel and are nestled in an uninterrupted landscape, making them ideal for a rejuvenating or intimate getaway. Additionally, the clusters also feature a private pool and a personal deck.

The dining options here are Royal Vega, which serves a variety of luxurious vegetarian dishes with a fusion of flavors from India; Udai Pavilion, an all-day dining and à la carte restaurant–inspired by Udaipur–that offers a diverse selection of Indian and international cuisine; Aravali Lounge, a boutique tea lounge that boasts of breathtaking views of the Aravali hills; and The Rock Bar, a high-end bar that offers a range of captivating cocktails and more.

Such immense choices also extend to the meeting, banquets, and event spaces. Mementos by ITC Hotels, Ekaaya Udaipur offers a flexible space which spans over one lakh square feet. This includes a magnificent pillarless Stateroom, vast pre-function areas, and expansive lawns. The resort also prioritises sustainability, in sync with the ITC Hotels’ commitment to Responsible Luxury. To ensure this, the resort has rolled out a series of initiatives including an emphasis on energy efficiency, water efficiency, sustainable site development, utilisation of sustainable materials, and maintaining indoor environmental quality.

After the successful launch of Mementos first property, the brand is all set to launch its second property in Jaipur in March this year. The brand aims to open more properties in destinations ideal for a leisure holiday or an intimate getaway, providing immersive experiences and a chance for their guests to create unforgettable memories.


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